A buyer will only get a superficial experience during his visit, and it is best to highlight the features of your home that are more likely to interest him. A new paint job, neat and well-organized rooms and good lighting are some small steps that can go a long way in convincing the buyer to make his move.
A professionally done yard sign along with a brochure box is a great marketing tool especially for potential buyers in the local area that are driving around. These are not expensive but can be effective.
REAL ESTATE INTERNET PRESENCE
Online property websites are not be missed while and should be a major part of your marketing efforts. Given how much technology has been adopted in recent years, it would be foolish not to have a substantial presence on the internet. Most property websites will host your listing for free and get you in front of hundreds of targeted buyers within no time. You can also use online advertising tools to get laser targeted leads for your home.
In some areas, newspaper advertising is still a widely used resource for advertising of properties. In fact, it can prove to have even better results that online ads in some cases. Therefore, this is not to be ignored or sidelined.